The B-Side

Where Strategy Meets Style

Welcome to The B-Side, Studio B’s blog—your go-to spot for bold ideas, smart strategy, and creative insights that move brands forward. From design breakdowns to brand-building tips, we turn inspiration into action so your business can stand out, show up, and sell smarter.

Your Brand Deserves Better: 5 Signs It’s Time to Hire a Creative Partner

Your Brand Deserves Better: 5 Signs It’s Time to Hire a Creative Partner

Still trying to “figure it all out” on your own? If your brand feels scattered, stuck, or out of sync with your growth, it might be time to call in a creative partner. In this post, I’m breaking down five major signs it’s time to stop DIY-ing and start building your brand with support—because doing it alone only gets you so far.

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How to Build a Brand That Actually Connects with People

How to Build a Brand That Actually Connects with People

Most entrepreneurs build brands that look great—but fall flat when it comes to making a real impact. In this post, I break down how to build a brand that does more than turn heads—it builds trust, drives loyalty, and sparks meaningful connection. From defining your voice to showing up consistently, these 10 strategies will help you stand out in all the right ways.

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Why Your Brand Can’t Afford Bad Design Anymore

Why Your Brand Can’t Afford Bad Design Anymore

If you think design is just about making things look nice, think again. In today’s digital world, design is your brand’s first impression—and most small businesses are blowing it. Poor visuals cost you trust, clicks, and customers. Great design? It converts. Let’s break down what bad design is costing you—and how to fix it fast.

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Less Clicks, More Clients: The Power of a One-Page Website

Less Clicks, More Clients: The Power of a One-Page Website

A complicated website isn’t a badge of honor—it’s a missed opportunity. In this post, I break down why one-page websites are the smartest choice for busy entrepreneurs and creatives looking to streamline their brand, boost conversions, and make every click count. Discover the must-have sections, design tips, and strategy behind building a site that works harder (not bigger) for your business.

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